The summer holidays bring their own distinct set of challenges to the lives of mumpreneurs everywhere! Suddenly you have lots more things to squeeze into your schedule, leaving you feeling overloaded and wrung out! Here are some great tips to help you enjoy your children and work, whilst making time for much-needed fun!

Plan Of Action Always schedule your time so you and your children will know when you are working. During these scheduled hours, try to remain focused and get as much work as possible done. Incentivise yourself by promising the family a fun treat if you manage to meet or beat...

Managing a business is akin to being on a rollercoaster! One minute you’re having the most amazing high only to swoop into a stomach-wrenching all-time low! So, is it really possible to feel good about your business?

All businesses experience some sort of challenges and even failure. If you are facing particular challenges, work hard to understand what is failing and what you are going to do about it. You have a choice to stick at it or cut your losses and walk away. Even the most successful brands started out as an idea that had to be explored and tested. Ensure you learn from your...

Planning is key to surviving the busy summer months. Identifying the goals you want to achieve and the tasks you must complete whilst juggling family life is essential. Good planning gives you focus and drive. By listing your goals, you can create a plan of action that will help you to get each job done!

By setting clearly defined goals and targets, you will soon create a plan of action that will help you accomplish your tasks. What is great about having a physical plan is that you can celebrate your achievements as you complete each goal. You will have an accurate idea of what you need to...

If you’ve got a great idea for your business, are passionate about achieving your goals and you are motivated to make it happen no matter what, you will become a success magnet!

Strive For What You Want In business, it pays to know exactly what you want and have an unwavering desire to get it. It is all well and good saying you want increased sales and greater market share: you have to know what you are prepared to do to achieve these goals. If you are juggling home and family life, you will have to consider potential limitations whilst finding a realistic way to achieve your...

Every business in every industry has to be competitive. To ensure you can compete in sector, you must be able to identify what makes your organisation different: what is your unique selling point (USP)? What are your strengths and how can you use these to gain greater market share? Once you have differentiated your service offering to that of your competition, exploit your USP at every opportunity to ensure your business secures more sales and grows exponentially.

Identify Your USP

You could have one or more unique selling points that make you different to the competition. A strong USP...

Social media is one of the greatest and most influential phenomenons of recent times and, without active profiles across a number of networks, your business could be missing out on lucrative opportunities. More and more businesses are utilising social media to build brand awareness, nurture relationships with their target audience, promote products, boost sales and improve all-round business performance. As a busy business owner, how can you effectively manage social media activity without using up all your precious time?

Keep It Separate

Always keep your personal and business social...

A brand isn’t a company name, logo or product. It is the representation of your entire business: what you offer, how you deliver it, what customers expect and you. Everything you and your business portrays is part of your brand and yours will only be successful if you truly believe in it.

If you don’t believe in your brand, why will anyone else? Unless you visibly and passionately believe in your brand – its customer promise, service, product and ethos – your business won’t stand a chance in the wider commercial community.

It may be that you are the heart and...

So many mumpreneurs ask me how they can improve their productivity when working from home. Creating an ultra-organised working environment is always my answer and here are some great tips to help you get started.

Don’t Mix Business With Pleasure

Create a home office away from the rest of your family’s living space. This will give you a physical divide that you can all respect. It also enables you to get on with your work without being distracted by household chores.

Invest In Technology

Don’t let slow internet connections and unreliable PCs slow you down! Invest in...

So many of my articles and discussions about working from home focus on ways to achieve work life balance, find more time and enjoy quality time as a family. However, just as important as these issues is ensuring you take care of your health and wellbeing, which can often get overlooked. Juggling family and work commitments can leave you dashing from one thing to the next. One of the negative side effects of running your own business whilst raising a family is committing time to taking care of you and your health. Here are some great tips to ensure your health, weight and wellbeing do not...

“Many of life’s failures are people who did not realise how close they were to success when they gave up.”

                                                        -Thomas A. Edison

When you became a mumpreneur, you made a decision to create a solid work/life balance. Your business operates around the needs of your family and you’re there when your children most need you. Yet you also want to be a success, to earn a good...